Job Description
We are looking for an experienced Marketing Manager responsible for planning and implementing marketing strategies to promote our company’s products and services within the metalworking industry, with a particular focus on the production of customized machines and production lines for filter manufacturing.
This role will involve analyzing the market, identifying growth opportunities, and developing effective campaigns to increase brand visibility and generate qualified leads.
The Marketing Manager will work closely with the sales, engineering, and design teams to ensure that marketing strategies are aligned with business objectives and customer needs.
Fluency in both English and Italian is essential to facilitate communication with customers and international teams.
Experience
At least 5 years of experience in marketing, preferably within the metalworking industry or similar industrial sectors.
Technical Skills:
- In-depth knowledge of digital and traditional marketing techniques.
- Ability to use data analytics tools and marketing automation software.
- Organizational and planning skills for trade shows and events worldwide.
- Familiarity with social media platforms and content marketing strategies.
- Excellent leadership, time management, and organizational skills, with a strong results-oriented approach.
- Strong communication and interpersonal skills, with the ability to work collaboratively.
- Creativity and the ability to think outside the box to develop innovative campaigns.
- Fluency in Italian and English is required; knowledge of any additional language will be considered an advantage.